Pitaara TV OTT Platform Announcement

With cinemas taking an enormous hit during the pandemic, the craze for over-the-top (OTT) platforms to satisfy people’s entertainment needs reception has grown tremendously. Major International OTT platforms like Netflix, Amazon Prime Video, Disney plus Hotstar have created huge demand in these two years.

Though these popular platforms offer a good sort of content for viewers across India and abroad, they are doing not have much to supply to the regional audience. The upcoming OTT platform which is going to be launched by Pitaara TV is certain to bring a replacement to other OTT platforms, catering entertainment for Punjabi, Haryanvi, and Bhojpuri audiences all over the world.

It will convince be a breakthrough within the regional show business as viewers will get to observe original movies, web series, and other fresh content in their native languages. It will open new Horizons to all the creative people.

Pitaara TV OTT platform is under technical process and will ensure huge possibilities to creative departments like Artists, Producers, Directors, and other crew members.

Pitaara TV director Sandeep Bansal said that the OTT is that the need of the hour and therefore the way forward for the industry. He said that he had always had the idea in his mind, but the pandemic triggered it and he realized that it was the best time to launch such a dynamic platform that might deliver quality entertainment to people at an inexpensive cost. It is a step towards comprehensive development inclusive of society and has a great future for those working in the entertainment sector, Bansal added.

The public relations manager for the channel, Ribha Sood, informed the media that the platform will most likely be launched in August and will mark a big transition not only for industry folks but also for regional audiences across the world.